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Innovation Blog

Our innovation blog features articles and stories on using innovation to grow your business.


Our Visioning Phase is an exploratory period where we ask lots of questions and dig deeply into business operations. For whom is the technology intended? What competitive alternatives are available? What will be the key benefit of your solution over others? On a practical level, what must it do?

Looking at your request from the inside out ensures that the technology we develop addresses your most important considerations. We listen carefully to your responses. Your vision gains clarity in the form of initial product specifications. Fundamental technological boundaries are probed and explored. At the end of the Visioning Phase, you will have an overall statement that summarizes, at the highest level, the unique position your product seeks to fill in the marketplace. The iterative nature of the entire ITI process, along with ITI’s design flexibility, allows that vision to be sharpened or expanded as needed over the course of the process.

  • What do you need?
  • Who is it for?
  • What is the key benefit?
  • What is the primary competitive alternative?
  • What is the primary differentiator?

Process Roadmap: Vision, Discovery, Production, Delivery, Communication.